Why WhatsApp Business Matters
In Malaysia, WhatsApp is one of the most used apps — for chatting, working, and even shopping. For SMEs, WhatsApp Business is a free and powerful tool to connect with customers directly, making it easier to build trust and close sales.
Key Features of WhatsApp Business
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Business Profile
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Add your logo, business hours, address, and contact info
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Build trust with a professional look
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Product Catalog
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Show your products and services inside WhatsApp
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Customers can browse and ask questions instantly
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Quick Replies & Auto Messages
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Save time by replying faster to common questions
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Set “Away” or “Welcome” messages for better customer service
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Payments & Orders
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Link with local payment methods (FPX, DuitNow, TnG eWallet)
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Make it easy for customers to order and pay directly
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Benefits for SMEs in Malaysia
✔️ Direct and personal communication with customers
✔️ Works for both retail and service-based businesses
✔️ Easy to manage even with small teams
✔️ Customers feel more comfortable buying through chat
How to Get Started
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Download WhatsApp Business App (free)
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Register with your business number
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Add profile, catalog, and auto-replies
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Start promoting your WhatsApp number on social media, website, and flyers
Conclusion
WhatsApp Business is not just a messaging app — it’s a customer service and sales tool that every Malaysian SME can use to grow.
Need help setting up WhatsApp Business or connecting it with your marketing? Our team can guide you step by step.